CBS Outdoor is among the world’s largest out-of-home media companies with more than $2 billion in revenues worldwide, providing custom media solutions to outdoor advertising agencies and direct clients throughout the United States, Canada, Mexico, South America, China and Western Europe, which includes a strong presence in the United Kingdom, Ireland, France, Italy, the Netherlands and Spain.
With more than 1,600 employees located in more than 50 offices nationwide, we are a premier out-of-home media provider to outdoor advertising agencies. We are much more than just a billboard company. CBS Outdoor currently operates over 450,000 outdoor media displays nationwide. In addition to 47,000 Billboards spread throughout every major U.S. city, CBS Outdoor offerings also include Street Furniture advertising, Transit advertising, Mall advertising and more, with coverage across vast geographies utilizing multiple media forms within major cities.
CBS Outdoor covers all the top markets in Canada. With Outdoor locations in 63 markets across the country, we provide unparalleled national coverage. In the top 18 markets; CBS has the highest share of market at 42% of locations and 38% of average daily circulation (COMB Navigator ® October 2011). We are the market leader in 9 of those 18 markets and a dominant player in all the others
Vendor is the name under which CBS Outdoor operates in Mexico. With almost 70 years presence in Mexico, Vendor is the largest and most experienced outdoor advertising company in the country. We sell over 9,000 billboards and more than 500 bus routes covering the top 350 cities in Mexico.
CBS Outdoor has a major presence in Argentina, Brazil, Uruguay and Chile. Through its advertising media, CBS Outdoor impacts over 86 million inhabitants within the continent with its over 17,000 advertising displays distributed throughout the country including a wide variety of billboard, bus, street furniture, airport and mall advertising.
EUROPE & ASIA
CBS Outdoor International is among the world's largest out-of-home media companies providing unparalleled media opportunities in the Western Europe and China. CBS Outdoor’s vision is to be the best out-of-home outdoor media company defining the future through insight, innovation and relationships. We pride ourselves on our customer service and as such people and their development are at the heart of our business.
CBS Outdoor is France's number one vendor for large-format roadside signage, with a 32% market share of that sector, as well as eight national networks including media such as scrolling sites at Casino hypermarkets. Sites available range from high-cover national networks down to customised regional packages or long term holdings to suit all budgets.
CBS Outdoor operates almost 50% of the outdoor market in the Netherlands including roadside signage and 100% of bus, tram, and rail media. Roadside site types available include illuminated billboards and bus shelters, as well as point-of-sale sites at gas stations and McDonald's restaurant locations. Mass transit sites include rail station domination packages, wrapped trams and buses nationwide.
CBS Outdoor controls 10% of the Republic of Ireland's out-of-home advertising inventory, with roadside billboards and retail point-of-purchase signage in Dublin and throughout the country.
CBS Outdoor provides roadside signage in 78 towns of Italy's top 100 provincial towns. It has 15% of the nation's outdoor signage. Roadside site types include roadside posters and wall spectaculars. In addition, CBS Outdoor has the majority share of the country's rail signage, with sites including posters, banners, station domination packages, interior rail cards and wrapped and "themed" trains.
CBS Outdoor maintains 5% of Spain's outdoor advertising market, with targeted networks of outdoor posters, monoposts, scrolling billboards and some street furniture in Barcelona. A variety of targeted billboard packs are available in Madrid, Barcelona and other leading Spanish cities depending on advertisers' needs.
UNITED KINGDOM & NORTHERN IRELAND
CBS Outdoor has inventory representing 23% of the U.K.'s outdoor market as well as 95% of the country's bus advertising, 100% of the inventory on the London Underground, the Docklands Light Railway (DLR) and several major tram and coach networks. In addition to the London head office there are eight additional sales markets within the U.K; including Belfast which represents our strong media presence in Northern Ireland.