Our solid reputation is built on more than 100 years of operating in Canada. The company's corporate roots can be traced back through earlier businesses including E.L. Ruddy the original firm founded in 1904, with ownership passing to Outdoor Advertising Sales, Claude Neon, TDI, Mediacom and now CBS. On May 15th, 2006 following a corporate realignment within Viacom in the U.S.in which assets were split into two companies: Viacom and CBS, Viacom Outdoor Canada became part of CBS Corporation and was renamed CBS Outdoor Canada.
Throughout our history we have invested heavily in acquiring exceptional Outdoor products and strong market penetration. We support our products and our clients with:
- ongoing research into the effectiveness of Outdoor
- an in-house creative department
- top-of-the-line mapping systems for geo-demographic targeting
- custom inventory management and charting systems
- a digital photo library of over 60,000 Outdoor images maintained by our photography department and an in-house production facility.
CBS Outdoor Canada is a founding member of the Canadian Outdoor Measurement Bureau (COMB), which provides circulation measurements for the Outdoor industry, and of the Out-of-Home Marketing Association of Canada (OMAC).
